Evinrude 4hp Outboard

Apple costa sempre di meno


Apple always manages to have the lowest prices the same quality of product than the competition, especially in the U.S. but also in Italy. How come the 16GB iPad wi-fi costs € 499, while Samsung Galaxy Tab (also 16GB) costs € 599 (prices Media World )? The answers are mainly two .

The first answer is because the Apple has a chain of stores owned able to distribute their products around the world at low cost avoiding the fees of the various intermediaries and the consequent increases. In fact, if a product goes through a long chain retailers such as price, of course, will rise as a result of trades made for the transfer of ownership from one person to another.


The second answer lies in the technology used in products , in fact I always made entirely by Apple. Since the technology hardware and finish with the software, Jobs owned by the company. Instead, competitors rely on third-party operating systems, thus having to pay the license.


short, two simple strategies that can guarantee a sale price of less than equal technology, a key factor to generate a sustainable competitive advantage over time and to prevent competitors can gain a relevant market share in areas where Apple is the leader.